Zeta AI enables businesses to unlock new opportunities and address their most challenging business issues. Powered by ZOE™, the generative AI at the heart of the Zeta Marketing Platform, it enables creativity, automation, optimization, and forecasting like never before. Its capabilities stretch from delivering groundbreaking customer experiences to devising fearless strategies for impactful outcomes. The AI solution incorporates Natural Language Processing (NLP) to help marketers easily understand and engage with ZOE, thereby facilitating growth, solving business challenges, planning customer journeys, and more.

The Zeta Marketing Platform is an integrated system designed to drive growth and enhance customer experiences throughout their lifecycle. This all-in-one platform is heavily reliant on data and identity to target marketing ROI. It enables businesses to recognize their best customers and prospects across channels and devices and respond to consumer intent instantaneously. Its capabilities include balancing scalability and specificity, delivering individualized experiences, and making complex analytics actionable in real time. It wraps around and boosts your existing tech stack, providing efficient performance increase and potential cost reduction.

Zeta Agile Intelligence is an innovative system that combines data and Artificial Intelligence (AI) to provide critical customer intelligence. Its primary objective is to answer complex business questions rapidly and on a large scale. By converting data and insights into actionable intelligence, it aids marketers in making real-time decisions. This solution offers a dynamic blend of scalability, actionability, flexibility, and speed. It integrates seamlessly with existing tech stacks, delivering quick, accurate decisions and shortening the value delivery time.